About Chapon
Basic facts about the brand, the company behind it, awards and where to buy, with sources and reference dates.
Brand facts
Chapon is a bath salt gift brand.
- Brand name
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Chapon
- About the brand
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A bath salt gift brand
Source: Chapon: stockist inquiries
- Operating company
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Tokel Inc.
Source: Chapon company profile
- Founded
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2020-09-09
Source: Chapon company profile
- Award
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Received the 2021 Good Design Award
Awarded to: "Chapon," personalized self-care bath salts (award no. 21G020082; recipient: Tokel Inc.). The award went to Chapon's made-to-order bath salts as they were in 2021. The packaging has been redesigned since.
Source: Japan Institute of Design Promotion: list of 2021 Good Design Award recipients
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- Track record
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We confirmed that Chapon appeared in first place every month from May 2024 to February 2026 when searching Rakuten Ichiba for the Japanese term for “bath salt gift”.
In-house research. Using records from a search-ranking notification service, we counted the months in which Chapon appeared in first place at least once in Rakuten Ichiba's PC search (the same was true for the Japanese term for “bath additive gift” from April to June 15, 2026). This is not Rakuten Ichiba's sales ranking. It does not mean Chapon was always in first place; search positions vary by viewing environment and timing.
Source: PR TIMES, June 25, 2026 (Tokel Inc.)
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- Track record
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480,000 bottles shipped in total
As of October 2026; in-house figures.
Source: Our shipping records
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- Track record
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3,044 reviews · average ★4.60
Combined reviews posted to our official online store and our Rakuten Ichiba shop (as of October 9, 2026).
Source: Official online store: 1,407 / Rakuten Ichiba shop: 1,637 (1,179 product reviews, 458 shop reviews)
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- Where to buy
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Available at 28 BIRTHDAY BAR stores
As of October 2026. Products carried vary by store.
Source: Chapon stockist list
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- Track record
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Featured in the October 2026 issue of Otona no Oshare Techo (Takarajimasha).
Chapon Premium Bath Salt "Sleeping Beauty" appeared in the magazine's opening feature, "Kurashi Goyomi" (a calendar of seasonal living).
Source: PR TIMES, September 15, 2026 (Tokel Inc.)
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- Scent and ingredients
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Scented with 100% natural essential oils
- Suggested use
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Half a bottle (30 g) to a full tub (about 200 L)
As shown in the directions on the box label
- Where to buy
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- Where to buy
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&catalog BOX series (a Daiwa Co., Ltd. catalog gift plus a Chapon set of four bath salts)
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- Contact
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